Volkswagen Kronos 2030
Concept Pick-up Crossover

05–19
This project is to design an ultimate Pick-up truck/SUV solution to American families with flexible cabin/trunk bed arrangement and perfect balance between comfort and functionality.

New lifestyle offered by 2030 Volkswagen Kronos, with the unique concept of versatile cabin/trunk-bed layout.

Market research illustrates the importance of a pickup truck product line to Volkswagen and historically, Volkswagen has a unique package of pickup truck. Feeling inspired, I dug deeper into user research and a typical American family of 4 is selected, with the needs of versatile lifestyles.

Interior atmosphere mood board and exterior form Inspiration

Initial exterior form exploration

Action shots explaining trunk bed design, trunk bed capacity and other possible activities associated with Kronos

Final exterior design with off-road pack

Final exterior design with all storage, functions and ingress/egress

Final exterior design with off-road pack equipped, including roof-cargo, side ladder, easy door step and off-road tires

Kronos city/off road lineup

Final interior design













Retractable steering column with full display panel in the front











Passenger seat control panel













Seat layout from 5 seater to 3 seater, with the back wall movable to allow different cabin/trunk bed space

Thank you for experiencing VW Kronos!
Volkswagen Kronos 2030 by Elijah Jingdian Li




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